The Dashboard Design Brief

Build with intent, not assumption.

What you’ll get every Tuesday
A series of sharp visuals that decode common mistakes in dashboard design.

Fast to read. Easy to apply. Hard to forget.

Built for real-world Analytics & BI teams, not design agencies

What BI and Analytics Pros Are Saying:

Too many dashboards are delivered

Most are ignored or misunderstood

Let’s Fix That

I’m Aurélien Vautier, Data Visualization Designer and founder of Dataviz Clarity.

Here’s the problem I kept seeing: Dashboards packed with KPIs, filters, and charts, but completely disconnected from how people think, decide, or take action.

Brilliant technical work… wasted on unreadable interfaces.

Since 2014, I’ve trained thousands to apply design principles that turn dashboards into real decision tools, clear, actionable, and actually used.

Because in business, clarity isn’t optional. It’s what drives results.

"Thinking about Design is hard, but not thinking about it can be disastrous."

Ralph Caplan