My Top 3 tips to reduce the visual burden on your dashboard

design principles user centered design

In this article, I would like to share with you the three main tips I use to reduce the visual burden on users, and which I use most often when coaching dashboard designers.

Identifying the core issue

In so many instances, dashboards progressively grow complex. This complexity may arise from:

  • Overly broad scope, leading to a single dashboard for too many different needs
  • User-initiated evolution requests are executed without prior validation
  • Frequent changes in approach due to developer turnover
  • Influence from internal politics or company pressure
  • Blindly migrating existing dashboard from old tools

The 4 Key Consequences

  1.  Products: The outcome is overly complex dashboards, whether in terms of data utilization, performance, or layout. This complexity interferes with usability, decision-making, and consequently, the adoption of the dashboard.
  2. Costs: Dashboards require extensive development time. Redesigns become frequent, leading to escalating costs. What was initially estimated at $30K may now exceed $90K.

  3. Users: Users start to lose faith in the company's data strategy. They invest time in the design process only to see delayed or disappointing dashboard results.

  4. Data Teams: Data analysts, BI engineers, and Data engineers begin to lose sight of their roles' significance within the company.

My Top 3 tips in this situation:

  • Treat your dashboards as real products => They're much more than a spreadsheet report
  • Embrace a minimalist approach and stick to best practices in Data Visualization 
  • Involve stakeholders and end users as early as possible in the dashboard design process

And remember:

- -

If you want to learn how to apply design and cognitive principles to your dashboards and reports, join my new training "Learn Design Driven Data Visualization".

Take back control of your role.
Solve problems, not requests.

The skills you need beyond SQL and any BI tools to stand out and become a true problem solver.

Get Your Card Deck